U.S. Army recruitment advertisements in the past have encouraged enlistment with the phrase "Be All That You Can Be." Maslow's hierarchy of needs theory would classify recruits who enlist in order to use all of their skills and abilities to the fullest extent as being motivated by ________.
A) physiological needs
B) safety needs
C) belonging needs
D) self-actualization needs

Question

Quizplus · Accepted Answer

Maslow's hierarchy of needs theory suggests that once lower-level needs (physiological, safety, belonging) are met, individuals are motivated by their need for self-actualization; the desire to use their full potential, be creative, and achieve their goals. "Be All That You Can Be" is tapping into this higher-level need for self-actualization, as it encourages individuals to reach their full potential and use their skills to the fullest extent possible.

US Army Recruitment Advertisements in the Past Have Encouraged Enlistment