Inoculation theory makes all of the following claims, EXCEPT:
A) People can be inoculated against persuasive messages.
B) Inoculation is a preventative strategy.
C) Inoculation can protect only attitudes or beliefs that are already in place.
D) Exposing people to arguments that weakly threaten their attitudes, and then refuting those arguments, enhances people's own abilities to protect their attitudes.
E) When it comes to involvement, inoculation messages work best at high levels of involvement.

Question

Quizplus · Accepted Answer

Inoculation theory suggests that exposing people to weak counterarguments and then refuting them can strengthen their original beliefs or attitudes, much like a vaccine works by exposing the immune system to a weakened form of a virus to build immunity. It does not claim that inoculation messages work best at high levels of involvement; rather, it can be effective across various levels of involvement, depending on how the message is framed and the relevance to the individual.

Inoculation Theory Makes All of the Following Claims, EXCEPT