By Removing Certain Chemicals from Tide Because It Irritated the Skin

By removing certain chemicals from Tide because it irritated the skin when used by rural villagers who wash clothes by hand,Procter & Gamble did not go along with the trend toward __________.

A) one-size-fits-all design
B) unsafe products for the poor
C) human testing
D) cheaper versions of brand-name products
E) standardized consumer products