Customer service representatives can use an individual's lifetime value to determine how he/she should interact with the customer.

Question

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Customer lifetime value (CLV) is a metric that determines the total value of a customer over the course of their lifetime. By using this metric, customer service representatives can gauge how much time and effort should be devoted to each individual customer to maximize their satisfaction and loyalty. Therefore, they can adjust their interaction strategies accordingly based on the customer's CLV.

Customer Service Representatives Can Use an Individual's Lifetime Value to Determine