Of the following consumer promotions, the best for encouraging consumers to try a new product is:

Question

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Sampling is the best choice for encouraging consumers to try a new product because it allows consumers to experience the product firsthand before committing to a purchase. This helps build trust between the consumer and the brand, increasing the likelihood of future purchases. Coupons, premiums, and contests/sweepstakes may also be effective promotional tactics, but they do not provide the same level of direct experience with the product as sampling.

Of the Following Consumer Promotions, the Best for Encouraging Consumers