In which of the following situations would a customer become more tolerable of weak or poor product performance?
A) when the customer is in a hurry
B) when the customer can easily make shopping comparisons among competing products
C) when the purchase situation is highly involving
D) when the customer has fewer product alternatives
E) when the purchase is for a special occasion

Question

Quizplus · Accepted Answer

When the customer has fewer product alternatives, they may be more willing to tolerate weak or poor product performance because they have limited options to choose from. In this situation, they may prioritize other factors such as convenience or availability over product quality.

In Which of the Following Situations Would a Customer Become