The _____ is the tendency to rate people relative to one another rather than against performance standards.
A) halo effect
B) horns effect
C) contrast error
D) similar-to-me error

Question

Quizplus · Accepted Answer

The tendency to rate people relative to one another rather than against performance standards is referred to as contrast error. The halo effect is the tendency to allow positive impressions of a person in one area to influence overall evaluation. The horns effect is the opposite of the halo effect, where negative impressions in one area affect overall evaluation. The similar-to-me error is the tendency to rate those who are similar to oneself more positively than those who are different.

The _____ Is the Tendency to Rate People Relative to One