What is a failure to diversify market? (In the context of new ventures)
A) Selling only one product to the market which could possibly go out of style within a short timeframe
B) Not having enough companies within a portfolio so that the risk isn't properly diversified away
C) Contracting all of the firm's output to one buyer for all of its products
D) Having multiple products, but receiving the lion's share of revenue from one product
Correct Answer:
Verified
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