Which of the following approaches to the study of mass media focuses on the ownership and control of economic resources?
A) media economics
B) political economy
C) cultural studies
D) critical ethnography

Question

Quizplus · Accepted Answer

Political economy is an approach to the study of mass media that focuses on the ownership and control of economic resources, including the ways in which economic power shapes media content and distribution. This approach considers factors such as corporate consolidation, advertising revenue, and government regulation in analyzing the media industry.

Which of the Following Approaches to the Study of Mass