Match
-Lets the target know what they will personally get out of purchasing the brand.
A) Life Cycle Stages
B) Creative Strategy
C) Big Idea
D) Target Audience
E) Brand Image
F) Qualitative Data
G) Key Consumer Benefit
H) Tone
I) Creative Team
J) Quantitative Data
K) Psychographics
L) Media Mix
M) Unique Selling Proposition
N) Positioning
O) Freelancer
P) Geographics
Q) Client
R) Appeal
S) Brand Benefit
T) Repositioning
U) Focus Group
V) Brand Loyalty
W) Creative Brief
X) Slogan
Y) Objectives
Z) Detail Copy
AA) Brand
AB) Marketing Plan
AC) Approach
AD) Demographics
AE) Tagline
AF) Brand Feature
AG) Promotional Mix
AH) Behavioristics
AI) Secondary Audience
Correct Answer:
Verified
Q14: Match
-Defines how the target thinks about a
Q15: Match
-Those creative individuals who work outside an
Q16: Match
-The target category that segregates out where
Q17: Match
-The representative from the brand that works
Q18: Match
-Determines the best way to reach the
Q20: Match
-Term for when a brand needs to
Q21: Match
-A small sample group of the target
Q22: Match
-The term used to define the favorable
Q23: Match
-A document that lays out for the
Q24: Match
-A short statement that expresses a company
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