Scenario 9-6
Acrobat Results Marketing is an organization that specializes in Internet/Web advertising issues. In particular, they design Web surveys and offer consulting on website measurement issues. They have prepared a simple document that they give to clients to help them understand the basic terminology and measurement concerns of Web advertisers. The following is an excerpt from this document:
(term A) represent the number of elements requested from a given page.
(term B) are defined as the number of html files sent to the requesting site.
(term C) are the number of occasions in which a user X interacted with site Y after time Z has elapsed.
(term D) are the number of different people viewing a site during a specified period of time.
-(Scenario 9-6) Which of the following is "term B"?
A) Reach
B) Page views
C) Hits
D) Unique Visits
Correct Answer:
Verified
Q63: Scenario 9-6
Acrobat Results Marketing is an organization
Q64: Scenario 9-6
Acrobat Results Marketing is an organization
Q65: Compare and contrast what "paid search" and
Q66: List and describe the three main media
Q67: As a website designer, you have been
Q69: As an advertiser, what tools can you
Q70: Scenario 9-5
John Deere and Company has manufactured
Q71: Scenario 9-5
John Deere and Company has manufactured
Q72: Scenario 9-6
Acrobat Results Marketing is an organization
Q73: Scenario 9-5
John Deere and Company has manufactured
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