One of the advantages of an external advertising agency over an in-house marketing group is that the external agency offers greater expertise and has access to top creative talent.
Correct Answer:
Verified
Q103: The 75-15-10 rule suggest that 75 percent
Q104: Using crowdsourcing to develop advertisements includes each
Q105: When the majority of a company's advertising
Q106: The 75-15-10 rule suggests that 15 percent
Q107: An in-house advertising department is likely to
Q109: The 75-15-10 rule suggest that 15 represents
Q110: The 75-15-10 rule suggests that 10 percent
Q111: The 75-15-10 rule suggests that 75 percent
Q112: In terms of money spent on developing
Q113: Media buys are normally made by the:
A)creative.
B)account
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