Most creatives view the ________ advertising appeal as the key to developing brand loyalty.

Question

Quizplus · Accepted Answer

Emotional advertising appeal touches the customers' emotions and creates a connection with them. This helps in developing brand loyalty as customers feel a sense of attachment with the brand. Rational and humorous appeals may not create the same level of attachment or emotional connection. Sex-oriented appeal may grab attention but is not suitable for all types of brands and target audiences.

Most Creatives View the ________ Advertising Appeal as the Key