Solved

Of the Following Types of Celebrity Endorsements, the One That

Question 259

Multiple Choice
Of the following types of celebrity endorsements, the one that would have the greatest level of credibility would be:

Of the following types of celebrity endorsements, the one that would have the greatest level of credibility would be:


A) a celebrity endorsing a brand in a television show.
B) a celebrity voice-over in a radio ad.
C) an unpaid celebrity speaking on behalf of some charity or nonprofit organization.
D) a dead-person endorsement of a particular brand.

Correct Answer:

verifed

Verified

Unlock this answer now
Get Access to more Verified Answers free of charge

Related Questions

Q254: Identification is the ability of the audience

Q255: Wishing to think and act rich like

Q256: In terms of source characteristics, attractiveness consists

Q257: Name the executional frameworks advertisers can utilize.

Q258: Dr. Locke has been paid to appear

Q260: One danger in using celebrities as spokespersons

Q261: Ads work better if the audience can

Q262: Typical person sources tend not to have

Q263: As a source characteristic, similarity is the

Q264: The potential for negative publicity caused by

Unlock this Answer For Free Now!

View this answer and more for free by performing one of the following actions

qr-code

Scan the QR code to install the App and get 2 free unlocks

upload documents

Unlock quizzes for free by uploading documents