When tires on new Ford vehicles were blowing out prematurely, Ford CEO Jacques Nasser blamed Bridgestone/Firestone for the problem. Bridgestone, in turn, blamed drivers for the problem stating the tires were not inflated sufficiently. Bridgestone/Firestone used which method?
A) Expression of innocence
B) Excuses
C) Apology
D) Justifications
Correct Answer:
Verified
Q117: An apology strategy to manage a negative
Q118: Reactive image damage control strategies include each
Q119: Proactive prevention strategies for image damage include:
A)entitlings
Q120: Accepting blame for an event, offering an
Q121: Enhancements are a form of proactive prevention
Q123: In proactive prevention strategies, enhancements involve the
Q124: When tires on new Ford vehicles were
Q125: Damage control is only used when consumers
Q126: Entitlings and enhancements are reactive damage control
Q127: Damage control involves reacting to negative events
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