Purchasing a satellite radio for your car and the satellite radio service necessary to use the radio is an example of an augmented product.

Name: Purchasing a satellite radio for your car and the satellite radio service necessary to use the radio is an example of an augmented product.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

Augmented product refers to a core product (in this case, a car radio) plus additional features or services (satellite radio service) that enhance its value to the customer.

Purchasing a Satellite Radio for Your Car and the Satellite