In business markets,advertising can play a role,but a stronger role may be played by the sales force,________,and the company's reputation for reliability and quality.
A) brand image
B) distribution
C) promotion
D) price
E) performance
Correct Answer:
Verified
Q4: _ goods constitute the bulk of most
Q5: Mohan Sawhney has proposed the concept of
Q6: In _,more customers would like to buy
Q7: In _,consumers dislike the product and may
Q8: As economies advance,a growing proportion of their
Q10: In _,consumers may share a strong need
Q11: Companies selling mass consumer goods and services
Q12: Charles Revson of Revlon observed: "In the
Q13: _ actively work to build a strong,favorable,and
Q14: Marketing management is _.
A) managing the marketing
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