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Convenience Goods,products Purchased Without Much Thought,can Be Classified as Impulse

Question 138

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Convenience goods,products purchased without much thought,can be classified as impulse goods and emergency goods,and this constitutes one of the four classifications of goods based on shopping habits.The purchase of a Mercedes automobile,life insurance,homogeneous shopping goods,and heterogeneous shopping goods are examples of the other classifications.Identify these "goods" classifications or segments.

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