In rolling out your company's newest product,you decided to use manufacturers' representatives as your sales agents.Part of your ________ was to establish territories based upon counties per state.

Question

Quizplus · Accepted Answer

The establishment of territories for sales agents falls under the trade-relations mix, which includes decisions regarding the use of sales agents, the selection and management of these agents, and the determination of their territories. Franchise agreements involve licensing the use of a company's name and procedures, and pricing policies and product specs relate more directly to the product itself. Conditions of sale refer to the terms and agreements involved in the sale of a product.

In Rolling Out Your Company's Newest Product,you Decided to Use