Retailers must make marketing decisions in the areas of product assortment and procurement,services and store atmosphere,prices,communications,locations,and ________.

Question

Quizplus · Accepted Answer

The other options are relevant marketing considerations, but the missing one that completes the list is the target market. Retailers must make decisions based on their intended audience and ensure that their marketing efforts align with the needs and preferences of that target market.

Retailers Must Make Marketing Decisions in the Areas of Product