Unlike nonmarketing-controlled information sources,marketing-controlled information sources:
A) are types of internal information sources.
B) include friends and families.
C) are unbiased toward a specific product.
D) include mass media advertising.

Question

Quizplus · Accepted Answer

Marketing-controlled information sources include mass media advertising, which is controlled by marketers to promote their products.

Unlike Nonmarketing-Controlled Information Sources,marketing-Controlled Information Sources