In the epilogue to the Madécasse case (Voices from the field), it is stated that Madécasse has experienced some challenges in the last couple of years. One specific challenge is that the level of production inside Madagascar could not meet the demand, with led to the result that a large percentage of the production was moved outside of Madagascar. What should have been done to remain with all production inside Madagascar? Give your answer in the form of a number of recommendations.
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