Social ventures today are evaluated by the "triple bottom line," a phrase that refers to their _____________________________.

Question

Quizplus · Accepted Answer

The term "triple bottom line" refers to the three areas that social ventures are evaluated on: their financial profitability (profits), their impact on society (social impact), and their impact on the environment (environmental impact). Therefore, the correct answer is B, which includes all three elements. Choices A, C, and D are incorrect because they either only include two of the three elements or include an element (e.g. political impact) that is not commonly considered in the triple bottom line evaluation.

Social Ventures Today Are Evaluated by the "Triple Bottom Line