Total weighted score ranges from ________________ in the Competitive Profile Matrix (CPM).
A) 1 (lowest) to 5 (highest)
B) 0 (lowest) to 4 (highest)
C) 1 (lowest) to 4 (highest)
D) 1 (lowest) to 2 (highest)

Question

Quizplus · Accepted Answer

The total weighted score ranges from 1 (lowest) to 4 (highest) in the Competitive Profile Matrix (CPM), as the CPM uses a scale of 1 to 4 to rate the company's performance in comparison to its competitors on various factors. Therefore, option C is the correct answer.

Total Weighted Score Ranges from ________________ in the Competitive Profile