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Business
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International Business
Quiz 16: Licensing, Franchising, and Other Contractual Strategies
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Question 21
True/False
When consumers buy counterfeit goods, payments accrue to the firm that invented the product and not to illicit enterprises.
Question 22
True/False
Under a build-operate-transfer (BOT) arrangement, a firm or consortium of firms contracts to build a major facility abroad and then transfers ownership to the project sponsor, typically the host-country government or public utility.
Question 23
Multiple Choice
Which of the following is an example of licensing?
Question 24
True/False
Treaties that support international protection of intellectual property harm developing economies due to high capital investment.
Question 25
True/False
Where counterfeiting and piracy are commonplace, companies are reluctant to invent, innovate, and market legitimate products, which reduces consumer choices and ultimately lowers living standards.
Question 26
Multiple Choice
________ is a fee paid periodically to compensate a licensor for the temporary use of its intellectual property, often based on a percentage of gross sales generated from the use of the licensed asset.