Porter's five forces model is used to assess ________.
A) industry structures
B) market share
C) internal competition
D) life cycles of products

Question

Quizplus · Accepted Answer

Porter's five forces model is primarily used to analyze the structure and competitiveness of an industry. It considers five key factors - the threat of new entrants, the bargaining power of suppliers, the bargaining power of buyers, the threat of substitutes, and the level of competitive rivalry - to determine the attractiveness of the industry and the potential for profitability. It is not directly focused on market share, internal competition, or product life cycles.

Porter's Five Forces Model Is Used to Assess ________