User-generated content (UGC) is the essence of SM relationships.

Question

Quizplus · Accepted Answer

User-generated content is the content that is created and shared by the users on social media platforms. This content plays a crucial role in building strong social media relationships between the brands and their customers. User-generated content also helps in increasing brand authenticity, trust, and engagement with the audience. Therefore, UGC is considered the essence of social media relationships.

User-Generated Content (UGC) Is the Essence of SM Relationships