Accorning to Zichermann and Cunningham (2011), the process of game-thinking and game mechanics to engage users and solve problems is ___________.
A) gamification
B) game design
C) game concept
D) game mechanics

Question

Quizplus · Accepted Answer

The process described by Zichermann and Cunningham is specifically referred to as "gamification," which involves using game mechanics and game-thinking to engage users and solve problems. Game design and game mechanics are both components of gamification, but do not encompass the entire process. "Game concept" is not a commonly used term in relation to gamification.

Accorning to Zichermann and Cunningham (2011), the Process of Game-Thinking