There are two layers to explore in using these four media in marcoms strategy relating to; which are they?
A) What the client wants to 'say'
B) 'How' you say it
C) What the client wants to 'say' and 'How' you say it
D) None of the options given are correct.
Correct Answer:
Verified
Q1: Marcoms (marketing communications) are central to Porter's
Q3: When can a client spend money on
Q4: When can marcoms support price through brand
Q5: Marcoms provides organizations with the possibility of
Q6: Successful marketing communications strategies are designed to
Q7: Which is not a part of five
Q8: The marcoms strategic process begins with an
Q9: What are the three broad categories of
Q10: The significant shift in power from encoder
Q11: The marcoms strategic process involves
A) Audit -
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