You are the worldwide CEO of a major motor vehicle company and looks very likely that you will be sued in most countries by buyers of your vehicles who have found out that, contrary to your claim, the vehicles do not meet the national standard for nitrous oxide fuel emissions. Which of the following crisis management strategies is MOST likely to work in this case?
A) denial by truthfully blaming the problem onto a supplier
B) ignoring the problem until you've been able to measure how widespread the problem is
C) arguing that this was a one-off mistake that will not be allowed to happen again
D) announcing a country by country dealership recall to fix the problem, with a fixed cash payment to customers as compensation
E) outflanking the problem by publicizing all the good things that the company does
Correct Answer:
Verified
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