International marketing is a subset or special case of domestic marketing.
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Q40: Geocentric firms combine aspects of centralization and
Q41: Being international (multinational) is a matter of
Q42: MNC is a one-dimensional concept.
Q43: Internationalization is a one-dimensional concept.
Q44: There is no conclusive evidence to show
Q45: Empirical evidence is limited with regard to
Q46: Foreign markets allow a firm to diversify
Q47: International trade minimizes the problem of inflation.
Q48: International trade tends to create inflationary pressures.
Q50: The value of international marketing is not
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