Unlike ethnography, survey research:
A) does not use sampling
B) generates less information about a large number of cases
C) can only be used to generate qualitative data
D) is not suitable for hypothesis testing

Question

Quizplus · Accepted Answer

Survey research typically uses sampling to gather data from a larger population, and the focus is generally on collecting a large amount of data from a large number of cases. This often results in less in-depth information about each case, but allows for broader generalizations and statistical analyses. Survey research can also generate quantitative data in addition to qualitative data. It is often used for hypothesis testing.

Unlike Ethnography, Survey Research