A focus group is a small group of 8 to 12 persons convened to address topics introduced by a group moderator.
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Q20: While conducting a personal interview, one must
Q21: A marketing research firm hired to conduct
Q22: Internet focus groups are rapidly declining in
Q23: Exploratory research interviewing requires a consistency in
Q24: With exploratory research, researchers try to gain
Q26: Researchers use the analysis of selective cases
Q27: Researchers use projective techniques when respondents are
Q28: The method used to uncover respondent's hidden
Q29: Projective techniques include word association, sentence completion,
Q30: Researchers use anthropomorphicizing as a method to
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