The discovery model and the creation model are often presented as two contradictory extremes, when in actuality successful entrepreneurs use both - at various stages and in various situations. A more ambidextrous approach. A number of hypotheses on this fact - verified by research, can be proposed.
-Hypothesis C: The later in the entrepreneurial process, the more the discovery model is used.

Question

Quizplus · Accepted Answer

As an entrepreneur progresses through the entrepreneurial process, they tend to rely more on the discovery model as they learn more about their market, customers, and opportunities. This is supported by research on the entrepreneurial process.

The Discovery Model and the Creation Model Are Often Presented