Which of the following statements about focus groups is untrue?
A)A focus group is more of a communication tool than an involvement tool.
B)Focus groups consist of a representative sample of employees.
C)Focus groups need to include enough people to generate a dynamic and synergistic discussion.
D)Focus groups are led by a neutral facilitator.

Question

Quizplus · Accepted Answer

A focus group is both an employee involvement tool and communication tool.
Key Takeaway: Focus groups consist of a representative sample of employees, and they need to include enough participants to ensure a dynamic discussion. Focus groups are also led by a neutral facilitator whose role is to elicit feedback and input on a specific topic.

Which of the Following Statements About Focus Groups Is Untrue