When expanding to global markets, companies must consider:

Question

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When a company expands to global markets, it needs to consider all of the above options - whether to customize products to regional needs or produce a standardized product, the pricing strategy, and the marketing message. Each of these factors can have a significant impact on the success of the company's efforts to compete in new markets, and neglecting any of them could result in failure. Therefore, it is essential that companies carefully evaluate each of these factors and develop a comprehensive strategy that takes all of them into account.

When Expanding to Global Markets, Companies Must Consider