According to the textbook, what is the term for managing an organization's personal selling function to include planning, implementing, and controlling the sales management process?

Question

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Sales management is the term used for managing an organization's personal selling function, which includes planning, implementing, and controlling the sales management process. A is incorrect because sales leadership refers to the ability to inspire and lead a sales team. C is incorrect because sales supervision refers to the specific act of supervising sales personnel. D is incorrect because sales control is another aspect of sales management, which includes monitoring and evaluating sales performance.

According to the Textbook, What Is the Term for Managing