Why Is Attracting as Large an Audience as Possible the Goal

Why is attracting as large an audience as possible the goal for both print and electronic news distribution?

A) It means a bonus for staff and more income for the media organization.
B) It means no staff cuts and more income for the media organization.
C) It means a higher ad rate and more income for the media organization.
D) It means a higher ad rate and the opportunity for the media organization to promote itself as number one.