Which of the following statements best describes the "outside-in" approach?
A) Asking, what do we want from our stakeholders?
B) A focus on what leadership of an organization needs to accomplish.
C) The stakeholders are placed at the center of the communication process.
D) Becoming a more sensitive, ethical communicator
E) All of the above

Question

Quizplus · Accepted Answer

The "outside-in" approach places stakeholders at the center of the communication process, meaning that communications are crafted based on what stakeholders need and want from the organization. Option A focuses only on stakeholders' wants and needs, while B and D do not directly relate to the outside-in approach. Option E is too broad and includes irrelevant statements.

Which of the Following Statements Best Describes the "Outside-In" Approach