Product adaptation causes products not to be offered in all markets because it is to costly to meet country or regional requirements.

Question

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Product adaptation involves modifying a product to meet the specific needs and preferences of a particular market or region. This can include changes to the product itself, packaging, labeling, and other factors. However, this process can be costly and time-consuming, which means that some companies may choose not to offer their products in certain markets if the costs of adaptation are too high. Therefore, product adaptation can limit a company's global reach and limit its ability to serve customers in certain regions.

Product Adaptation Causes Products Not to Be Offered in All