Some cell phone providers are now offering hardware, like small laptops, and media to play on it, like songs and TV shows. Phone companies believe that each product they offer will encourage and promote other products, as phones can easily send data to laptops, which can store media that can easily be watched on phones, and so on. What is this called?

Question

Quizplus · Accepted Answer

This is an example of synergy, which is the interaction or cooperation of two or more products for a combined effect greater than the sum of their separate effects. In this case, each product (phone, laptop, media) is intended to promote and complement the others, creating a cohesive experience for the consumer.

Some Cell Phone Providers Are Now Offering Hardware, Like Small