The perceptual process through which the same behavior is seen as positive when it is exhibited by members of one group, and negative when it's exhibited by members of another group, typically one that is the target of prejudice and discrimination within the broader society, is called:

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This phenomenon is known as moral alchemy, where the same behavior is evaluated differently based on the group membership of the individual, with positive behavior being attributed to in-group members and negative behavior being attributed to out-group members, often due to prejudices and biases.

The Perceptual Process Through Which the Same Behavior Is Seen