Friendly relationships are
A) based on satisfaction.
B) based on product parity.
C) not based on trust.
D) based on differential value.
E) A and B are correct
Correct Answer:
Verified
Q59: Companies should do which of the following?
A)De-market
Q60: CRM is
A)applicable to both acquiring new customers
Q61: Which of the following is false?
A)Offensive marketing
Q62: The strongest relationship is with a
A)partner.
B)acquaintance.
C)friend.
D)value added
Q63: Acquaintance relationships are
A)based on satisfaction.
B)based on above-parity
Q65: Partner relationships are
A)never based on a structural
Q66: Why are CRM systems being extensively used
Q67: CRM enhances a firm's ability to be
Q68: CRM enables companies to do all of
Q69: Peppers' and Rogers' four basic steps in
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