A licensing agreement in which the licensor retains the right to produce, sell, or use its rights within the licensed territory is known as a:

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Quizplus · Accepted Answer

A sole license agreement allows the licensor to retain some of its rights, including the right to produce or sell a product. A non-exclusive license agreement allows others to do the same, and an exclusive license agreement prevents anyone else from using the licensed rights. "Most Favored License" is not a commonly used term in the licensing world.

A Licensing Agreement in Which the Licensor Retains the Right