A media placement tactic that promotes a brand's websites by increasing their visibility on search engine results pages (SERPs) is know as:
A)Search engine optimization
B)Search engine marketing
C)SERP marketing
D)Search engine placement
E)None of the above

Question

Quizplus · Accepted Answer

Search engine marketing (SEM) is a tactic that involves promoting websites by increasing their visibility in search engine results pages through paid advertising.

A Media Placement Tactic That Promotes a Brand's Websites by Increasing