The SIDEC model suggests that:
A) The higher the degree of centralization of the corporation, the lower the support by the corporate brand.
B) The lower the degree of centralization of the corporation, the greater the support by the corporate brand.
C) The higher the degree of centralization of the corporation, the greater the support by the corporate brand.
D) The higher the degree of decentralization of the corporation, the greater the support by the corporate brand.
Correct Answer:
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