Qualitative research is more appropriate than quantitative research when the knowledge base of the theme of the study is vast, with a multitude of well-studied theories and data.

Question

Quizplus · Accepted Answer

Qualitative research is more appropriate for exploring new or complex phenomena where there is not a vast knowledge base, allowing for in-depth understanding and discovery of variables, rather than testing well-studied theories which is more suited for quantitative research.

Qualitative Research Is More Appropriate Than Quantitative Research When the Knowledge