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Think of Casey, a College Student, on a Saturday During

Question 15

Multiple Choice

Think of Casey, a college student, on a Saturday during the semester: In the morning, Casey is focused on academics and listens to classical music while preparing for an exam. In the afternoon, Casey listens to pop music while exercising. While in the car on the way to pick up a date, Casey puts on romantic music. Which theoretical model works best to explain Casey's media choices?


A) Uses-and-Gratifications approach
B) SESAM model (selective exposure self- and affect management model)
C) Reinforcing Spirals Model
D) Media Practice Model

Correct Answer:

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