The following is an example of __________ scale:
Advertising is . . .
$$\begin{array} { l l l l l l l l l }
\text { Good } & 1 & 2 & 3 & 4 & 5 & 6 & 7 & \text { Bad } \
\text { Useless } & 1 & 2 & 3 & 4 & 5 & 6 & 7 & \text { Useful } \
\text { Interesting } & 1 & 2 & 3 & 4 & 5 & 6 & 7 & \text { Boring }
\end{array}$$
A) Dichotomous scale
B) Likert scale
C) Forced-choice scale
D) Semantic differential scale

Question

The following is an example of __________ scale:
Advertising is . . .
$$\begin{array} { l l l l l l l l l } 
\text { Good } & 1 & 2 & 3 & 4 & 5 & 6 & 7 & \text { Bad } \
\text { Useless } & 1 & 2 & 3 & 4 & 5 & 6 & 7 & \text { Useful } \
\text { Interesting } & 1 & 2 & 3 & 4 & 5 & 6 & 7 & \text { Boring }
\end{array}$$
A) Dichotomous scale
B) Likert scale
C) Forced-choice scale
D) Semantic differential scale

Quizplus · Accepted Answer

The Answer is D

The Following Is an Example of __________ Scale: Advertising Is

The Following Is an Example of __________ Scale:
Advertising Is