An essential element of news releases that adds to the basic journalistic writing formula is a/an __.
A) action statement
B) benefit statement
C) end mark
D) organizational ID
E) summary lead
Correct Answer:
Verified
Q3: The indication of the subject of a
Q4: An optional element of news releases that
Q5: The capsule of information including the essential
Q6: An optional part of a news release
Q7: The most appropriate type of lead for
Q9: A speech release is a type of
Q10: A release about the selection of a
Q11: The element in a news release that
Q12: Changes in audience media habits and new
Q13: A lead should include the name of
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